Transparency: Why We're Shining a Light on Pricing
- Thomas Rossi
- Jan 16
- 1 min read
Updated: Feb 14

I had a moment of reckoning recently. Someone asked why we don't share our pricing on our website, and I was speechless. I had no real answer. This was a jarring experience, especially given my 18-month focus on the importance of transparency. I was preaching one thing and doing another.
This internal conflict led me to re-evaluate our position. I asked myself two crucial questions: First, is Account Tree a truly superior product? My answer is a firm yes. We're already ahead of the curve, with exciting innovations on the way. Second, does our pricing offer outstanding value? Again, yes. Our strategy is to maintain low prices, providing immediate value to potential clients, leading to faster conversions, and a larger client base.
Why were we hiding such a compelling advantage?
That changed today. If you’re in need of a better way to manage your student activity funds, check out our pricing at www.accounttree.com/pricing.
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